by Byron Lazine | Jul 7, 2021 | Uncategorized
We all know we should do as many videos as we can: live and pre-recorded, on all platforms. Today, I want to focus on one part of videos: The Hook. The Mistake Most People Make I keep seeing the same mistake over and over again: starting videos with no...
by Byron Lazine | Feb 19, 2020 | Marketing
Human communication (and business communication) boils down to three ways to message: Visual, or video. Audio. Think: podcast. Written words. Which is basically everything else. There has been plenty of innovation over the mediums we use to communicate,...
by Byron Lazine | Aug 2, 2019 | Marketing, Real Estate
Amazon enters the Real Estate Market in partnership with Realogy By now, you’ve heard about TurnKey, Amazon’s partnership with Realogy, and first step into real estate. As one of the Big Four technology companies (along with Google, Apple, and Facebook), Amazon...