by Byron Lazine | Nov 16, 2021 | Entrepreneurship, Real Estate, Real Estate Agents
A must-hear story about personal marketing. Logos Are Not Your Brand Right now, there are a bunch of solo agents that rely on their own logos, but with the new team restrictions coming out from the Department of Consumer Protection, that will end on January 1st....
by Byron Lazine | Sep 22, 2021 | Marketing
Starting today, 90% of your marketing budget should go into video production. This video will give you a real-life example and explain why this may be the only option you have left. Video Marketing First, let’s jump into the all-time real estate coach, Tom...
by Byron Lazine | Feb 17, 2021 | Marketing
Maybe you knew exactly who he was when he performed at the Super Bowl. Or maybe you’re one of the many people who did not know who The Weeknd was, until you saw the halftime performance. Even more than the performance, the thing that captured people’s attention...
by Byron Lazine | Jan 27, 2021 | Marketing
If you considering rolling out a new social media strategy – It’s time to take the word ‘considering’ out of that sentence. Building a branding strategy on social media is a mandatory part of your business if you plan to grow your business long...
by Byron Lazine | Aug 2, 2019 | Marketing, Real Estate
Amazon enters the Real Estate Market in partnership with Realogy By now, you’ve heard about TurnKey, Amazon’s partnership with Realogy, and first step into real estate. As one of the Big Four technology companies (along with Google, Apple, and Facebook), Amazon...